If your website is not producing it is not your fault. Blame Kevin Costner. Websites are not like “Field of Dreams”. Just because you built it does not mean “they will come”. A website is the single most powerful arrow in a quiver full of marketing weapons, but it will not do any good – no matter how creative or informative it is – if (more…)

Most companies choose to introduce themselves and their employees through their Website on the About Us Page. This page is typically used to help visitors get to know the business they are visiting and the people who represent it a little better.

Pictures of employees can help visitors connect with the business more quickly; it makes the website seem a bit more personal and warm. (more…)

A favicon (short for “favorites icon”) is a small square icon that typically shows up in your browser’s URL address bar, and next to the name of the site in your list of bookmarks or favorites.

The favicon feature was developed by Microsoft and became a part of Internet Explorer from version 5.0 onward. Other browsers quickly followed, and all modern browsers should support this feature.

Favicons are an important part of branding your web site. A favicon helps visually identify your site to new and returning users, and contributes to a sophisticated, professional look. (more…)

No, it’s not another Star Trek created language like Klingon, though it is “spoken” by a very small percentage of the population of this planet. We don’t wear pocket protectors, wear horn-rimmed glasses or go to conventions… necessarily. A web language is simply (more…)